Impossible Feast

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A site with data that appears endlessly, inviting the user to consume to exhaustion without actually having depleted its resources. In the digital space, consumption does not deplete a resource, but rather encourages that resource to reproduce. The visitor can eat all they desire and never get full. Facebook is the prime example of an impossible feast in the digital space. The more a user logs into Facebook, the more tantalizing and targeted the data becomes. The feast takes on qualities of food that cannot be resisted. Over time, Facebook begins to target the individual food desires.