Celebrity as Cyborg

The celebrity is the ultimate form of cyborg. It exists on an Actor Network of technosocial connections attached to a system of production, reproduction and distribution. The celebrity consists of a series of perfect moment augmented by makeup, lighting, and video that are expanded to take up space and time in the minds of consumers. Like the impossible feast, the celebrity cannot be fully consumed, and the more times the viewer accesses the celebrity, the more their mental taste buds seek new celebrity data.

The celebrity is an example of the production of identity through technology. One's identity can be endlessly reproduced and distributed. One perfect moment can be stretched out over a long period of time. A classic pinup model can still grace one's bedroom wall today.