Virtual Ethnography

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Definition

"Virtual Ethnography is a highly interactive process that provides the ability to make observations of and participate in computer/device mediated cultures through a multitude of non face-to-face methods. It is used to better understand the behaviors and knowledge of participants in and contributors to those cultures. It is also concerned with the artifacts these cultures produce and the methods in which these cultures share, use, and iterate on them. The key to virtual ethnography is not to consider digital lives separate from real life as they both belong to the same life and can only be holistically understood when approached as one" Defining Virtual Ethnography from http://www.cyber-anthro.com.